In a world turned digital, building and forming connections could not be easier, we text, tweet, and send status updates. However, does that mean we as people feel connected? When everyone around you is plugged in it can make it feel hard to connect and make it more difficult to start a conversation. People prefer time together and want to feel heard. So, I aimed to create a product that helps young people feel more connected through a simple interaction.
Affinity uses colour to connect people without words. People who use this product can communicate by scanning something around them to share with a friend. Encouraging people to start a conversation abstractly. Affinity aims to help people feel more connected with one another and lets people know when someone is thinking of them.